Encores Token is a project that provides users with a browser through which they can advertise on any site in the world. The Encores browser reads keywords on websites, and then displays ads that match the content of the website on which the user is currently located. Also, users will be able to receive rewards - using the Encores browser to surf the Internet or by inviting friends.
Business Model Overview Encores Token (ENC)
1. The validity of income
The project will receive income from providing a platform for advertising to advertisers and the creation of other platforms, such as: Encores Casino, Encores Exchange and Encores Virtual Reality Social Media. Users will be charged a commission fee for trading on the Encores Exchange platform. In addition, users can buy ads in the Encores browser at a discount when paying for services using ENC tokens. An Encore Reward Token licensed platform will also be created, which provides each company with the opportunity to create its own Reward token for distribution to its users and customers. Such a system helps companies build strong customer relationships.
2. Number of currencies accepted
The number of accepted currencies includes 4 liquid currencies: BTC, ETH, LTC, KBC.
3. Token emission
The project has a limited number of tokens. A total of 120 000 000 000 ENC tokens will be issued.
4. Discount on the purchase of tokens
The discount on the purchase of tokens is 100% (p. 24 White Paper).
The project has a developed flow chart, which indicates its goals until 2021 (p. 28 White Paper). After completing the ICO, the project team will distribute the funds as follows: 38% - “Technological development of the project”, 16% - “Marketing”, 22% - “Token sale program”, 6% - “Partnership projects”, 8% - “Reserve fund”, 6% - “Legal expenses”, 4% - “Founders and the project team” (p. 26 White Paper).
6. SOFT CAP / HARD CAP Ratio
The project has a poor SOFT CAP / HARD CAP ratio, which reduces its investment attractiveness. The values of SOFT CAP and HARD CAP are $ 36 000 000 and $ 209 000 000, respectively.
7. MVP availability
The project does not have a developed prototype.
8. Risk assessment and insurance
There are no risk assessments by international standards, as well as any risk insurance methods, for example, Escrow, which increases the risk of capital loss for investors.